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  • New Blog from DMA Advance DMA Submits Comments to FTC on Alternative Scoring Methods Workshop http://t.co/U9Og8NuhgC
    10 Hours Ago
  • RT @ThisIsSethsBlog: Seth's Blog: The bottomless pit of pleasing strangers http://t.co/D1QLmpgKjx
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  • Be one of the first 10 registrants to get an autographed copy of Ernan Roman's book Voice of the Customer Marketing http://t.co/mZUzOfmWEs
    12 Hours Ago
  • New Blog from DMA Advance DAA Releases New Guidance for Advertising Option Icon Placement http://t.co/hrcydu2Nm5
    13 Hours Ago
  • RT @heidicohen: Millennials To Marketers: Here's How We See The World - Research /Chart http://t.co/yP9AIUQMs4 #millennial
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  • Facebook Will Test Clearer Privacy Settings To Combat User Confusion http://t.co/viDlK0J1nl via @allfacebook
    14 Hours Ago
  • Get the hands-on experience needed 2 build a successful #loyalty program thru @COLLOQUY 3-stage process #DMAeducation http://t.co/STIZ8tbFUR
    14 Hours Ago
  • 83 Exceptional Social Media and Marketing Statistics for 2014 http://t.co/xGhx2pwmCk via @TomPick
    15 Hours Ago
  • Social Media, Internet, SMS, Apps – Incredible Smartphone Stats, Facts and Figures [INFOGRAPHIC] - http://t.co/HRvpUTA9WX Story via @alltwtr
    16 Hours Ago
  • #DMAeducation will be on all coasts with #DirectMarketing Institute. It is well worth your time #Marketing http://t.co/P1cLnPALe5
    17 Hours Ago
  • How I Exploited the "Halo Effect" Bias on LinkedIn by @DonPeppers http://t.co/wuMJEqwP0V via @LanceScoular
    17 Hours Ago
  • Check out Ernan Roman's latest blog #oreo! He will be teaching #DMAeducation #Customer Experience #Marketing in May! http://t.co/mZUzOfmWEs
    18 Hours Ago
  • 2014 DMA Statistical Fact Book is ready for purchase! Get ur copy now! #marketing #DMAeducation http://t.co/W7SF5PyDPO
    18 Hours Ago
  • Find the metrics u need to measure ur performance against ur peers! Special price! #marketers #DMAeducation http://t.co/W7SF5PyDPO
    19 Hours Ago
  • OK, Images generate more RTs... but what kind of images? @DanZarella reveals answer: http://t.co/1TuTi52gaP #twitter
    1 Days Ago
  • RT @jeffbullas: How Do Digital Marketers Engage On Twitter? http://t.co/PxiU6e6Ssk #socialmedia #marketing #Twittermarketing
    1 Days Ago
  • New Blog from DMA Advance Study Finds Big Data Still Challenging http://t.co/PwkTGk1I4t
    1 Days Ago
  • RT @ThisIsSethsBlog: Seth's Blog: The thing that happened before this http://t.co/LNGN5l8I2u
    1 Days Ago
  • 5 Easy Ways To Market To Millennials [Research] http://t.co/SIKKbPd2QT @heidicohen #SocMed
    1 Days Ago
  • New Blog from DMA Advance Clarifying Privacy Settings Is the Priority for Facebook: FB Users May 'Like' This! http://t.co/CKvKhOnbpS
    1 Days Ago


Join the Data Protection Alliance: Protect the Value of the Data Driven Marketing Economy

During its Data-Driven Marketing Institute (DDMI) Policymaker Forum, DMA announced the creation of the Data Protection Alliance, a new federal legislative coalition that will focus specifically on ensuring that effective regulation and legislation protects the value of the Data-Driven Marketing Economy far into the futureLearn more here.

The Data Protection Alliance is open to DMA member organizations and association partners. If your organization would like to join the Data Protection Alliance, please contact Cris DeBiase.

DDMI Announces Groundbreaking Study on the Value of Data

DDMI website thumbnailOn October 14, the Data-Driven Marketing Institute (DDMI) announced the results of a ground-breaking study quantifying the value of the Data-Driven Marketing Economy (DDME). DMA President and CEO Linda A. Woolley unveiled the report, entitled “The Value of Data: Consequences for Insight, Innovation, and Efficiency in the U.S. Economy,” during her opening address at DMA2013, The Global Event for Data-Driven Marketers. Learn more here.



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